RECAP

Building Vibrant VoC Programs and Creating Active Communities

Colin Crowley, Senior Director of Customer Engagement, Freshworks

Unlocking the World of Customer Lifecycle Marketing

Max Bailey, Associate Director, Customer Marketing, Fortify

Harnessing Customer-Led Growth: Referrals and Community-Based Sales

Cliff Simon, CRO, Carabiner

Defining Success Metrics for Customer Success/Advocacy

Meenakshi Lakhwani, Senior Customer Advocacy Manager, Workday

How To Propel Your Growth Strategy With Digital Customer Education

Steve Cornwell, CEO, Northpass

CLG: Balancing Relationships and Revenue

David Coates & Kelley Vallone, Forter

Account-based Customer Marketing: Building Advocacy with the Biggest Brands

Bridget Heaton, Customer Marketing, Slack

Customer-Led Growth to Grow your Career

Alison Bukowski, Head of Marketing, PeerSpot

Marketing Shifts, CLG and The Future of Content

Anthony Kennada, Co-founder & CEO, AudiencePlus

Best Practices on Becoming an Evangelist Within your Industry

Nick Bennett & Kalina Bryant

Industry Trends

Allyson Havener, VP of Marketing, TrustRadius

CLG Strategy and How to Measure the Impact

Kinzie Trompak, Team Leader, HubSpot

Customer Marketing & Advocacy: It's A Team Sport!

Evan Jacobs, Head of Customer and Partner Marketing, Chainalysis

Getting Started with Customer-Led Growth

Eran Livneh, Founder & Chief ABM Officer, MarketCapture

Showcasing Organizational Value and Advocate Account-Based Marketing

Luis Gonzalez, Head of Global Customer Advocacy, Alteryx

Navigating the Twists and Turns of Customer-Led Growth

Corinne Russo, Director, Global Expansion, Red Hat

Key Tactics on Scaling Customer Marketing Programs

Kyra Hennessey, Customer Marketing Lead, Freshworks

A CMO Perspective on Changing Priorities and Adopting CLG

MK Getler-Porizkova, CMO, Loop & Tie

Connecting Internal Stakeholders to The CLG Vision

Gillian Farquhar, VP Customer Transformation, Qlik

Amplifying Customer Advocacy: Harnessing AI to Cultivate Thriving Communities

Christina Garnett, P. Marketing Mgr., HubSpot

How Customer Marketers Can Adapt to the New B2B Buyer Mindset

Vinay Bhagat, Founder and CEO, TrustRadius

Scaling Customer Advocacy into a Revenue-Generating Machine

Steve George, Sr. Customer Advocacy Manager, GitLab

Communities and The F-word

Evan Hamilton, Director of Community, HubSpot

Driving Advocacy Through Community and Education

Sana Farooq, Senior Director Customer Education & Enablement

Merging Traffic and Customer Programs

Scott Wilder, Head of Digital Success, Clari

Creating Meaningful Engagement on Social Media

AJ Cartas, Head of Community, ActiveCampaign

Customer-Led Growth

Jean Chapin, Sr Director, Customer Experience, Malwarebytes

Building a Business Case For Customer Marketing

Robert Solby, Customer Marketing Manager, Adobe

Creating Value and Developing Efficiencies with Customer Marketing

Michelle Viray, Senior Manager, Customer Marketing, Coupa Software

Scaling Customer Marketing as a Team of One

Jessica Day, Customer Marketing Manager, Dropbox Sign

Navigating Organizational Growth as Your Program Evolves

Amy Friedman, Director Customer Advocacy, Workday

Putting Storytelling at the Center of Your Advocacy

Jayne Gonzalez, VP Corporate Comms, Freshworks

The Ultimate Win-Win With Your Advocates

Andreas Silva & Taylor Messer

Driving Customer Delight: Building a Connected Customer Marketing Organization

Adrian Chang, VP - Growth, Design & CX, Mindtickle

The Era of Customer-Led Growth: Strategies for Success

Gal Biran, Co-founder and CEO, Base

Practical Tips for Making the Customer The Hero

Genefa Murphy, CMO, Five9