Invite only, 30 executives per city

CMO & CCO
‍Executive Breakfast

Join a breakfast panel and round tables discussing customer revenue growth and the collaboration of CS & Marketing across lifecycle and CX.  

Audience: CCOs, CMOs, Heads of Marketing, Head of CS

Apply for an invitationBring your counterpart. Up to two seats per company.

Past attendees include leaders from

AdobeAmazonHubSpotGongOktaGitLabSplunkZendeskZoomInfoBroadcomSalesloftVidyard

How should AI reshape post-sale customer experience and engagement, how can CMOs and CCOs efficiently collaborate on post-sale programs, and how can that drive the next era of customer growth?

At a glance

New York

Wednesday, October 14

Jay Suites Fifth Avenue, Manhattan

San Francisco

Monday, October 20

The Historic Klamath, Pier 9, The Embarcadero

The format

Breakfast, executive sessions led by CMOs and CCOs, a networking break, and facilitated round tables.

Who qualifies

CMOs, CCOs, and VPs of Customer Success and Marketing. Head of Marketing plus Head of CS, or a C‑level and a VP.

The host

Base AI. Access by application and invite, approved by the Obsession AI team.

3 hrs

8:30 to 11:30 AM, back at your desk by lunch

30

Executives in the room, per city

2

Seats per company, bring your counterpart

0

Agencies, consultants, or other vendors

At a glance

New York

Tuesday, October 14

Jay Suites Fifth Avenue

Fifth Avenue, Manhattan

San Francisco

Monday, October 20

The Historic Klamath

Pier 9, The Embarcadero

3 hrs

8:30 to 11:30 AM, back at your desk by lunch

30

Executives in the room, per city

2

Seats per company, bring your counterpart

0

Agencies, consultants, or other vendors

The format

Breakfast, executive sessions led by CMOs and CCOs, a networking break, and facilitated round tables.

Who qualifies

CMOs, CCOs, and VPs of Customer Success and Marketing. Head of Marketing plus Head of CS, or a C‑level and a VP.

Hosted by Base AI. Access by application and invite, approved by the Obsession AI team.

Last year's speakers

The CMOs and marketing executives who spoke at last year's breakfast. This year's lineup is announced closer to the event.

Heidi Bullock

Heidi Bullock

CMO, Tealium

Rowen Tonkin

Rowen Tonkin

CMO, Planful

Udi Ledergor

Udi Ledergor

Chief Evangelist, Gong

Why this room exists

NRR is the leading metric by which both CMOs and CCOs are measured in most companies, yet they rarely plan their NRR motions together. Ownership changes hands five times across a single journey, and they both influence this KPI in different ways. Misalignment means friction and inefficiency on a core company metric.

AI redesigns this inefficiency

It reads the same signals for both teams, operates on the lifecycle without a handoff meeting, and provides a data- and insight-based approach allowing them to leverage the lifecycle journey for expansion.

Just as Sales and Marketing work together to optimize pre-sale, the CCO and Marketing need to work together to optimize post-sale. This is the first forum built to tackle it. At this breakfast workshop, we will dive into how post-sale teams can collaborate to scale customer growth motions, and how CCOs and CMOs can work together to drive revenue growth for their orgs.

One customer lifecycle, six jobs, two owners

CMO

The signals

CCO

The relationship

CMO

The content

CCO

Renewal

CMO

The advocacy engine

CCO

Expansion conversations

Marketing is owned by the CMO. Customer Success is owned by the CCO, or the AM.

Both measured on net revenue retention

Where we meet

15 W. 38th Street, entrance to Jay Suites Fifth Avenue
Jay Suites Fifth Avenue rooftop, looking toward the Empire State Building

New York City

October 14

Venue

Jay Suites Fifth Avenue

15 W. 38th St., New York, NY 10018

Get directions
The Historic Klamath at Pier 9 at sunrise, with the Bay Bridge behind
Aerial view of the Historic Klamath and its roof deck against the San Francisco skyline

San Francisco

October 20

Venue

The Historic Klamath

Pier 9, The Embarcadero, San Francisco, CA 94111

Get directions

Apply for an invitation

We'd love to hear from you. Please fill out the form and we'll get back to you as soon as possible.

Bring your counterpart. Up to two seats per company, for example Head of Marketing plus Head of CS, or a C-level and a VP. Every seat is reviewed individually, and we'll confirm your place and share the room details ahead of the morning.